SELLING A Home
IT'S MORE THAN PRICE
WHY SELL
THINK & KNOW! THIS MAY SEEM OBVIOUS, BUT IT'S VITAL TO KNOW WHY YOU WANT TO SELL YOUR HOUSE. MOTIVATION AND URGENCY BECOME THE FORCE THAT PUSHES THE DEAL AT THE END. IT'S IMPORTANT THAT YOU AND YOUR REALTOR UNDERSTAND "WHY" YOU WANT TO SELL.
PRICE
IT'S HARD TO KNOW ANYTHING WITHOUT HAVING AN ACUTE SENSE OF THE VALUE OF YOUR CURRENT HOME. IT'S LESS ABOUT WHAT PRICE YOU NEED AND MORE ABOUT WHAT THE MARKET WILL PAY. BOTH MUST MATCH OR YOUR EFFORTS WILL BE FRUITLESS. IT'S FINE TO PRESS THE MARKET, BUT IT'S NOT FINE FOR A REALTOR TO UNREALISTICALLY OVERSHOOT THE PRICE JUST TO GAIN A LISTING. ALEX ONLY WORKS WITH A CERTAIN NUMBER OF CLIENTS AT A TIME AND WOULD NOT SUGGEST A SUPER HIGH PRICE JUST TO ADD A HOUSE TO HIS PROTFOLIO OF LISTINGS.
MARKET
FOLLOWING ALONG WITH PRICE IS KNOWING THE MARKET. EXPECTATIONS SHOULD BE BASED ON REALITY AND NOT SPECULATION. ATHENS DOES NOT ALWAYS FOLLOW THE NATIONAL TRENDS. THE UNIVERSITY OF GEORGIA BREATHES LIFE INTO AN ALREADY STRONG ECONOMY. HISTORIC NEIGHBORHOODS, CREATIVE BUSINESSES, RESTAURANTS, BREWERIES & COFFEE ROASTERS DRAW PEOPLE TO THE AREA. BULLDOG FOOTBALL HAS PUT ATHENS ON THE RADAR OF MANY WHO MIGHT NOT HAVE NOTICED OUR AMAZING AREA. COLLEGE TOWNS ALSO PROVIDE AN ACTIVE RETIREMENT CITY FOR SO MANY ALUMNI AND OTHERS SEEKING AN ACTIVE LIFE.
PLANNING
ALEX HAS BEEN ACUSED OF BEING OVER ANALYTICAL, BUT NEVER OF NOT BEING READY WITH A PLAN. ONCE YOU KNOW YOUR WHY / PRICE / MARKET, YOU NEED A PLAN. WHAT DOES YOUR HOME NEED IN ORDER TO ATTRACT THE MOST DESIRE FROM BUYERS. YOU WANT TO BE AS COST EFFECTIVE AS POSSIBLE. THIS DOESN'T MEAN BEING CHEAP, BUT RATHER TO MAKE THE IMPROVEMENTS TO THE HOUSE YOU ARE SELLING THAT WILL ACCENTUATE THE POSITIVE ASPECTS OF YOUR HOUSE - FROM A BUYER'S VIEW AND NOT YOUR VIEW. IT MAY BE A HOME TO YOU, BUT IT IS A HOUSE/INVESTMENT TO THE BUYER UNTIL THEY MAKE IT THEIR HOME. NEXT, HOW FAST WILL YOU MOVE, AND OF COURSE, WHERE WILL YOU MOVE. LET'
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